Danny Davis

Proving Ground
Founder, Chief Executive Officer

A lifelong technologist and entrepreneur, Danny is a vocal advocate of the need for more effective relationships between strategy and technology. His motivation is singular: to create better, more effective digital experiences for the end user. It all began in 1998, when he co-founded Spunlogic. He set out to tackle a pressing and under-addressed need in the marketplace — web design that better reflected user behavior. Serving as CTO, Danny helped shape the company’s mission and shepherd it through 10 years of growth, until the company’s acquisition by Engauge. Now, he’s doing it again. Seeing the havoc channel proliferation was wreaking on the marketing status quo, Danny founded Proving Ground, a company focused on helping established companies tackle the technological challenges in creating meaningful brand experiences in an increasingly fragmented digital marketplace.