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Friday, October 11 • 3:30pm - 5:00pm
Future Proof: Identifying the Trends and Technologies for the Digital Future

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The playbook for providing consumers with unique content on all platforms is ever evolving. Fans want to be able to have connectivity, customization and conversations at any point during a sporting event.  How are content creators providing the tools for fans to customize their experience? Content creators are realizing the significance of data, meta tagging, personalization, wireless connectivity, social media and volume metrics  In this session, Pete Scott, VP of Emerging Media Technologies and his team can discuss the six buckets of “future proofing” and how Turner is utilizing it for its marquee brands. They also will discuss why “future proofing” is so important within the industry.  

Speakers
avatar for Pete Scott

Pete Scott

Vice President of Emerging Media, Turner Sports
Pete Scott is vice president of emerging media for Turner Sports.  In this role, Scott Pete oversees digital operations and technology for delivery for the entire Turner Sports digital portfolio which includes TNT OverTime on NBA.com, TNT RaceBuddy, PGA.com’s PGA Championship Live and most recently Bleacher Report.  In addition, Scott oversees the company’s strategic partnership with Yahoo! Sports   Prior to his... Read More →


Friday October 11, 2013 3:30pm - 5:00pm
MAIN - 11th Floor Atlantic Station, 201 17th Street, Atlanta, GA, 30363

Attendees (52)