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Friday, October 11 • 9:00am - 10:00am
Fly Delta: Sharing the Journey

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Travel is inherently social, and Delta’s passengers already love to share their travel moments through Facebook.  But there was an opportunity to make sharing those moments seamless and drive more value to both Delta and our social customers through a mobile integration using Facebook’s Open Graph actions.  If you are looking to make an impact in Facebook beyond your advertising and publishing strategy, come learn how you Delta went about owning the travel graph and how you can get started on your company’s own Open Graph strategy.

avatar for Scott Struletz

Scott Struletz

Social Product Manager, Delta Airlines
Scott Struletz is a Social Product Manager on the eCommerce Channels team at Delta. In this role, he manages overall social platform strategy as well as integration of social into Delta’s various digital channels.  Previously, Scott worked with several Atlanta startups including... Read More →

avatar for Yvett Evans

Yvett Evans

Client Partner, Facebook
Yvett Evans has over 10 years of experience in the digital and social media space.  She is currently a Client Partner with Facebook where she has spent the last 2 years consulting with some of the leading global travel brands including Marriott, Hilton, Intercontinental Hotels Group... Read More →
avatar for Jonathan Mayfield

Jonathan Mayfield

Mobile Product Manager, Delta Airlines
Jonathan Mayfield is a Mobile Product Manager on the eCommerce Channels team at Delta.  He is responsible for management and development of the product roadmap and strategy for all of Delta’s mobile apps including iOS, Android, BlackBerry and Windows Phone. He has been at Delta... Read More →

Friday October 11, 2013 9:00am - 10:00am EDT
MAIN - 11th Floor Atlantic Station, 201 17th Street, Atlanta, GA, 30363

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