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Wednesday, October 9 • 8:30am - 10:00am
Little Data: Big World

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"Big data" is a term on the tongue on many marketer's lips. Most of us hit two types of problems: we either can't gather "big data" or have a copious amount of data and don't know what to do with it. We'll look at how "little data" could help create meaningful touch points to better serve your customers.


Chad Bryant

Social Engagement Manager, Engauge
Chad has several years of social media experience and currently works as a Social Engagement Manager at Engauge. His brand portfolio is diverse including Food Lion, Universal Orlando Resorts, Sweetwater Brewery, a few Coca-Cola brands and more. Prior to Engauge, Chad led social... Read More →

Drew Hawkins

Director of Digital and Social Media, DeMoss
Drew is the Director of Digital at The DeMoss Group, a PR firm specializing in work with nonprofit and faith-based organizations. Before that, he worked with Chad at Engauge, helping brands like Chick-fil-A, Rachael Ray's Nutrish, Snickers and DOVE Ice Cream. You can follow him... Read More →

Wednesday October 9, 2013 8:30am - 10:00am EDT
B - Lobby (in room with Registration) Atlantic Station, 201 17th Street, Atlanta, GA, 30363

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