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Monday
, October 7
8:30am
Opening Keynote - Bill Nussey, CEO of Silverpop
MAIN - 11th Floor
10:30am
From Zero To One Of The Most Admired Brands In Social
A - 2nd Floor Conference Room
How Social Media and SEO Work Together
C - 12th Floor Conference Room 1
How to be a Rock Star Community Manager
MAIN - 11th Floor
Digital Atlanta's Physical to Digital Hackathon
Hackathon - 2nd Floor Conference Center
1:30pm
Accelerating Marketing Innovation in the Digitally Disrupted World
A - 2nd Floor Conference Room
The Benefits of Google Authorship for Your Website
D - 12th Floor Conference Room 2
Native Advertising: The Future of Social
MAIN - 11th Floor
Social Media Moneyball
B - Lobby (in room with Registration)
The World of Social Hardware
C - 12th Floor Conference Room 1
3:30pm
Predicting Resonation
B - Lobby (in room with Registration)
Personalization is Killing the Internet
MAIN - 11th Floor
Social Media Policies - How Dull is That?!
A - 2nd Floor Conference Room
Words that Work: How to Craft Messages that Deliver Capital, Earn Headlines and Build Buzz
C - 12th Floor Conference Room 1
6:30pm
Speaker Tweet-Up
11th Floor
Tech Cocktail’s Atlanta Mixer & Startup Showcase
11th Floor
Tuesday
, October 8
8:30am
Finding a 'blue ocean' that will take you from start-up to success
B - Lobby (in room with Registration)
Social Drip Marketing: How to Create ROI through Social Media
A - 2nd Floor Conference Room
10:30am
Applying Human Centered Design to Complex Interactive Experiences
MAIN - 11th Floor
Video Marketing Secrets: Fast Forward and Start from the End
A - 2nd Floor Conference Room
Learn to Disrupt with WALTER, the Start-Up Agency Powered by JWT
B - Lobby (in room with Registration)
Never Going Back Again (How Five Innovations Have Changed Startups Forever)
C - 12th Floor Conference Room 1
1:30pm
What Tupac knew about content marketing & why flipboard is the future of all media
D - 12th Floor Conference Room 2
The Evolution of the Consumer Path to Purchase
B - Lobby (in room with Registration)
Why Email Marketing is the Digital Marketing Hub in a Social & Mobile World
A - 2nd Floor Conference Room
Who Owns Your “Social Media” In The Corporate World?
MAIN - 11th Floor
10 Surprising Facts About Raising Money for Startups
C - 12th Floor Conference Room 1
3:30pm
A Whirlwind of Buzz: How We Took #TornadoWeek Viral
MAIN - 11th Floor
Evolving the Customer Lifecycle in a Social Media World
B - Lobby (in room with Registration)
The Power of Social Media Analytics
A - 2nd Floor Conference Room
Email Marketing Bootcamp for Start-ups
D - 12th Floor Conference Room 2
Storytelling 2.0: How technology is changing and capturing family stories
C - 12th Floor Conference Room 1
6:30pm
Digital Attribution Modeling
A - 2nd Floor Conference Room
Fireside Chat: Everyday Leadership
MAIN - 11th Floor
State of Demand Generation 2013
C - 12th Floor Conference Room 1
Wednesday
, October 9
8:30am
Portfolio Optimization - How Savvy Search Marketers Are Taking Control in an Enhanced Campaign World
C - 12th Floor Conference Room 1
Little Data: Big World
B - Lobby (in room with Registration)
Going Mobile – A Jump-Start into Building a Scalable Mobile Development Organization
A - 2nd Floor Conference Room
10:30am
Social Visual Communication for Business: Building your Brand via the Top Social Visual Networks
A - 2nd Floor Conference Room
Cleaning Up the Shopping Cart: Addressing Mobile's Lost Opportunity
D - 12th Floor Conference Room 2
Mobile is the new digital: The trends you need to know to succeed
MAIN - 11th Floor
New Trends in Mobile Location
C - 12th Floor Conference Room 1
Storytelling on the Move
B - Lobby (in room with Registration)
1:30pm
Best Practices in B2B Online Marketing
A - 2nd Floor Conference Room
Is Data the Death of Creativity?
D - 12th Floor Conference Room 2
Ethnography: A New Look at Your Audience
B - Lobby (in room with Registration)
From the Desktop to the Aisle
C - 12th Floor Conference Room 1
Wearable Computing: Now, Near and Next Generation Wearable Technology
MAIN - 11th Floor
3:30pm
Build Your Audience Before Deploying Your Business
C - 12th Floor Conference Room 1
Creating Brand Advocates by Leveraging Content through Partners
A - 2nd Floor Conference Room
The Walking Dead (Data)
D - 12th Floor Conference Room 2
Mobile & The Media: Strategies for Success
B - Lobby (in room with Registration)
The Most Fun and Amazing Mobile Marketing Panel Discussion in the History of the Universe
MAIN - 11th Floor
5:30pm
Crystal Balling: Atlanta Mobile Leader's Forecast
A - 2nd Floor Conference Room
6:30pm
Digital Art Party
11th Floor
Thursday
, October 10
10:30am
Digital Identity: Redefining Ourselves, Our Business, Our World
MAIN - 11th Floor
The Circle Strategy
A - 2nd Floor Conference Room
The role of Innkeeper in the post industrial digital world
C - 12th Floor Conference Room 1
Are We There Yet - Designing UX for Kids
B - Lobby (in room with Registration)
Engaging Digital & Data-Driven Volunteers: Stories from ATL Hackathons
D - 12th Floor Conference Room 2
1:30pm
Maximizing Advertising & Production Budgets with Archival & Stock Video, Photo & Audio
B - Lobby (in room with Registration)
How To Be a Bada** Social Storyteller
MAIN - 11th Floor
The news media is evolving, and so should your PR approach
A - 2nd Floor Conference Room
Designing for Social Change: Getting Technically Savvy and Socially Conscious
C - 12th Floor Conference Room 1
3:30pm
Creating a Contextually Relevant World
A - 2nd Floor Conference Room
Digital Newsroom: Harnessing the New Newsroom
MAIN - 11th Floor
Marketing with Mobile in Mind: Its Effect on Social & Content Marketing
C - 12th Floor Conference Room 1
Best Practices & New Strategies for Digital Fundraising
D - 12th Floor Conference Room 2
Growing the Team You Need: How to Build an Experienced Strategy Team
B - Lobby (in room with Registration)
6:30pm
Building a Hyper Local Community
C - 12th Floor Conference Room 1
Friday
, October 11
8:30am
New Media Ethics
B - Lobby (in room with Registration)
Board Games to Big Ideas: How Games We Played Growing Up Can Help Us Build Better Teams, Develop Smarter Strategies
A - 2nd Floor Conference Room
How slow websites steal $500B/year from retailers
C - 12th Floor Conference Room 1
9:00am
Fly Delta: Sharing the Journey
MAIN - 11th Floor
10:30am
How to Set-Up, Launch and Run a Mobile Marketing Campaign.
A - 2nd Floor Conference Room
News Delivery: Form and Function
B - Lobby (in room with Registration)
Don’t hate the player or the game: L33t Advertising FTW
C - 12th Floor Conference Room 1
Lessons Learned from the Final Four
MAIN - 11th Floor
Why how you define failure matters
D - 12th Floor Conference Room 2
1:30pm
Games & Gamification for Business: a Practical Overview
A - 2nd Floor Conference Room
Augmented Reality: Transforming Gaming into Game Changing Business Applications
B - Lobby (in room with Registration)
The Total Experience: Why live sports venues are integrating fantasy sports data
C - 12th Floor Conference Room 1
3:30pm
Future Proof: Identifying the Trends and Technologies for the Digital Future
MAIN - 11th Floor
Agile Web Development and Marketing for Start-ups
A - 2nd Floor Conference Room
5:30pm
Digital Atlanta Closing Party
Twelve Hotel
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Digital Atlanta 2013
Oct 7
-
11, 2013
Monday
, October 7
Tuesday
, October 8
Wednesday
, October 9
Thursday
, October 10
Friday
, October 11
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Atlanta, GA
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11th Floor
A - 2nd Floor Conference Room
B - Lobby (in room with Registration)
C - 12th Floor Conference Room 1
D - 12th Floor Conference Room 2
Hackathon - 2nd Floor Conference Center
MAIN - 11th Floor
Twelve Hotel
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